Why a Video Marketing Strategy Will Skyrocket Your Business

Aug 12, 2019

Content is all the rage among digital marketers. We know that from the fact that we’ve seen a 78% increase in content marketing budgets since last year. We can also see it from the fact that more than a half of business-to-consumer marketers, some 57% of them, planned to increase their content expenditures. However, to truly understand what… Continue reading Why a Video Marketing Strategy Will Skyrocket Your Business

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SEO vs PPC: Which is better?

Jul 20, 2019

TermsSEO (Search Engine Optimisation)PPC (Paid Per Click) Among the many tools and techniques digital marketers and advertisers have on their tool belts, search engine optimisation and pay-per-click advertising are two that get a lot of use. Paid search and organic search are in a group of select few digital marketing techniques that amount for a… Continue reading SEO vs PPC: Which is better?

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What Is Digital Transformation?

May 25, 2019

Digital transformation isn’t easy. No business transformation is, but it seems that going digital is even more difficult. Some surveys indicate that digital transformations have significantly lower success rates than regular business transformations. And at 12%, regular business transformation success rates should be easier to beat. But still, digital transformation seems to be a popular topic, and… Continue reading What Is Digital Transformation?

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Business Dashboards – How It Helps You Visualise Better

Apr 21, 2019

The world of business always had a healthy appreciation of true and timely information. Maps that charted trade routes containing valuable and sought-after information, and helped people visualise information long before GPS tools. Information about the goods someone would like to trade, and what would they want in return, was also paramount. In the world before… Continue reading Business Dashboards – How It Helps You Visualise Better

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Social Media Marketing and Management – Why Your Business Should Use It

Feb 24, 2019

It’s still not safe to say that we are, as a species, completely taken by social media, but we’re surely getting there. Data for 2018 shows that slightly more than half of all living humans use the internet. And more than three out of four internet users are active social media users. Any business that would want… Continue reading Social Media Marketing and Management – Why Your Business Should Use It

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Choosing The Right Web host For The Best User Experience and SEO

Oct 16, 2018

 A website is very important for any businesses because your customers will often visit your website to research your product or service offerings. Therefore, you want to make a good impression with your website with it’s the attractive design, relevant information and seamless user experience. As a business owner, we’re very conscious with our website… Continue reading Choosing The Right Web host For The Best User Experience and SEO

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